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EXTRA STRENGTH NATURAL
DEODORANT

DARK
UNDERARMS

EXCESS
SWEAT

SCALP SWEAT
& ODOR

FACE & BODY
CLEANSING WIPES

EXTRA STRENGTH NATURAL
DEODORANT

DARK
UNDERARMS

EXCESS
SWEAT

SCALP SWEAT
& ODOR

FACE & BODY
CLEANSING WIPES

credo

CLEAN STANDARD

globe

SUSTAINABLY SOURCED

women owned

WOMEN-OWNED

NOT TESTED ON ANIMALS

NO SYNTHETIC FRAGRANCES

DISCOVER OUR BESTSELLERS

"Enter this brilliant invention from kaia naturals, part of its three-step takesumi detox. Keeps my underarms drier than I ever thought possible for a natural deodorant."

S.Y.W., GLAMOUR BEAUTY EDITOR

THE FOUNDER

MEET MADAME SWEAT

Clean beauty industry maven and product developer Madame Sweat (Mary Futher) founded kaia naturals after spending 20 yearsworking for iconic global beauty brands. 

Following the launch of her cult favorite takesumi detox charcoal deodorant, consumers turned to Mary for advice on underarm odor and uncomfortable body issues. 

With her product development expertise and insights from consumer feedback, Madame Sweat now shares advice on modern hygiene etiquette for grooming, hosting, home and travel on Instagram, TikTok and her popular blog called The House of Hygiene. 

Mary Futher
the house of hygiene

A modern guide to hygiene etiquette for grooming, hosting, home & travel.

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